Toyota


Genuine Parts Internal Video

THE

IDEA.

Toyota makes a great car, but it’s the parts and services department that keeps it that way. So when Toyota Genuine Parts approached us to create an internal video celebrating their sales numbers for the year, we focused on the real heroes: the service pros who have kept the Toyota reputation running for decades.

CD: Katy Walker

AD: Caleb Alba

CW: Me

Producer: Chelle McDonald

Editing House: Treehouse

Agency: Firehouse