Exo


Print Campaign

THE

IDEA.

EXO cricket protein bars come in flavors like blueberry muffin and PB & J. But this print series focuses more on the cricket angle, and answers why you'd want to eat bugs in the first place: to prove how epic and fearless you are, which has never before been possible with a blueberry muffin.




AD: Gianmarco Chavez



AD: Gianmarco Chavez

CW: Me

Miami Ad School