Weird but Good

EXO Print

THE IDEA.

EXO bars are the perfect food for outdoor adventurous types who want to reduce their carbon footprint––as long as they don’t mind their snacks being made out of crickets. 


This print series is not about how tasty EXO Cricket Protein Bars are. It’s about the adventure of doing something that’s weird and daring, like whitewater rafting or paragliding. Except I’m asking you to eat bugs.



AD: Gianmarco Chavez